A founding member of both The Ruby Spirit and The Nursery, Alex Exists started his foray into music at the tender age of eight when he wrote and recorded his first songs (and noisy experiments) using the family’s home karaoke machine. Its two tape decks and record functions were used to overdub and build songs with Alex recording with every instrument he could get his hands on.
On the heels of The Ruby Spirit breaking up, Alex started writing and performing his songs with the Nursery. Their debut album, Life After Wartime, was awarded Best Independent Rock/Pop Band in Canada by Indie88 in 2018. The station described the album as a “complex record that explores numerous themes such as our society’s obsession with technology, fame and nostalgia.” That same year, the band was awarded Best Music Video for “Digital Ashes” by the Toronto Independent Music Awards.
Alex’s music is inspired by absurdism, hyper surrealism, and optimistic nihilism with an acid tongue firmly planted in his cheek. He is fascinated by pop culture and ego. The signature of Alex’s creative work is his unique sonic touches, drum heavy rhythms, and classic ‘pop through a blender’ melodies. His new project, Alex Exists, launched with a neo-glam pop version of David Essex’s Rock On for The Confidence Emperors’ multi-artist album, Coverama, followed by his T. Rex meets John Lennon seasonal original, “Never Christmas Without You.” Alex played all of the instruments on both tracks except drums. He follows up with current singles, “Dancing With Chaos” and “With A Bang,” with “Believe The Hype” featuring Sam Casey on June 2nd.
Everybody’s Famous is a unique set of stories about the complex and often absurd nature of human behaviour, and the need to express our truth and full potential. The tension between these themes fuels the energy and vibe of the album, which blends rebellious, grungy, glammy, punky, and psychedelic sounds. The satirical lyrics and energizing beats create a sound that’s both passionate and uplifting. With this album, I aim to inspire listeners to navigate the complex social dynamics that shape our lives, and to never stop striving for something better. The message is clear: we have the power to change what we don’t like and the obligation to improve life for each other or else risk being trapped in the warped reality that these songs illustrate. Everybody’s Famous is a must-listen for anyone who craves music that’s both powerful, fun and thought-provoking.
